The road to team actualization (the pinnacle for Talent Alchemists) is paved with engaged employees. An Employee Journey Map, customized to your culture and workflow, helps to support, develop, and champion your talent. Read on to learn how to create a rewarding employee experience by understanding their needs at each stage of the journey.
Employee Needs
Our Employee Journey Map is based upon Maslow's Hierarchy of Needs. In a nutshell, Maslow's theory states a human must satisfy needs at the bottom of the pyramid before achieving loftier aspirations higher up the hierarchy. The ultimate goal is self-actualization at the top of the pyramid. If you'd like to read more about the original theory, please visit Simple Psychology.
Maslow's Hierarchy of Needs applies to the workplace, too, specifically in depicting the employee journey. An employee has similar needs at work as they do in the broader aspects of their life. Each positive step in the journey can lead to better employee engagement. Each unfulfilled step can find an employee stuck at a lower level of the pyramid, resulting in disengagement and voluntary turn-over.
Employee Journey Map
Below is Talent Alchemist's Employee Journey model, which includes approximate timeframes for each stage. The map also includes potential questions from an employee at each level, along with suggested ideas to support those needs.
Employer Activities Throughout The Journey
Understanding employee needs during their journey with your organization is only half the battle. The second step is to translate that understanding to action. For an HR department, action comes in the form of people initiatives and policies. In the following diagram, in the far right column, you will find potential programs and ideas to build a positive employee journey.
Talent Alchemists can assist with program development at any stage of the employee journey. Reach out on our contact form details. If you'd like a free, customizable PowerPoint deck which includes all versions of this Employee Journey map, please subscribe to our newsletter.
Employee Journey Map Summary
Relating HCM activities to stages of an employee journey will provide better organization and structure to your HR initiatives. As well, organized programs of this sort will lead to improved retention, higher eNPS, and increased productivity.
Here are the next steps you can take to enhance the employee experience:
- Create and customize your Employee Journey Map so it is relevant to your workplace. You can receive a free PowerPoint of these diagrams by subscribing to our newsletter. Edit these slides as needed and you are on your way to an executive-level pitch deck.
- Select up to 2, and no more, activities from list that you will tackle first. Build a project plan to roll out these initiatives. Your project plan should include 2-5 metrics you will track to validate the success of the program. As well, survey participants for feedback.
- Adjust programs as needed for improvement, based on metrics and participant feedback.
- Continue monitoring metrics on regular basis.
- Pick the next activity to roll-out and repeat.
As always, feedback, comments, suggestions, and questions are welcome. Please share below.
